The Fight Like a Girl cancer support product line will now be available in brick-and-mortar retail stores and gift shops throughout the country with the addition of Janni Jensen as National Retail Sales and Marketing Executive.
Westlake, OH (PRWEB) December 30, 2013
TSDC LLC, parent of Fight Like a Girl™, a global support organization for women battling cancer and serious illnesses, is pleased to announce that it recently welcomed Janni Jensen as National Retail Sales and Marketing Executive for the expansion of its Fight Like a Girl product line.
Fight Like a Girl Official Gear is the organization’s private label line of t-shirts, gifts, and other merchandise featuring powerful slogans, including “Fight Like a Girl”, inspiring themes, and exclusive designs created to support and empower women who are in the fight of their lives, celebrate survivors, and aid individuals in promoting awareness and supporting loved ones. The full product line, which has been available for purchase on the organization’s website for nearly 4 years, will now be offered to retailers across the country and beyond to resell in their brick-and-mortar shops and stores.
Jensen, who will work out of the organization’s Ames, IA office, will be in charge of building the wholesale-to-retail Fight Like a Girl product line within the U.S., Canada, and the Caribbean, identifying and establishing licenses for the Fight Like a Girl brand, assembling and managing a national sales team, and overseeing marketing initiatives and special projects.
Before joining Fight Like a Girl, Jensen spearheaded the Signify Pink by Sigler product line, growing it from the ground to more than 3 million dollars in revenue in the first 2 years. Prior to that, she managed multiple facets of corporate and business development with Sigler Companies.
“Janni’s track record speaks for itself. Her extensive experience will catapult our reseller program which will enable us to expand our mission of supporting women and promoting awareness for important health causes much quicker,” noted Sandy Ellis, President and Founder of Fight Like a Girl. “In addition, because a portion of all Fight Like a Girl Official Gear sales is donated to our non-profit foundation, more families experiencing financial hardship due to a serious medical diagnoses are going to be able to receive much needed assistance. We couldn’t be more thrilled about that.”
Jensen holds a B.S. in Management with a minor in Marketing from Upper Iowa University.
She and her husband, Ronald, live in Ames, IA.